by markitecture | Dec 21, 2022 | Association Marketing, Association Technology, featured, Social Media for Associations
Social media has become a dominant means of communication between people, but is it really a valuable tool for communicating to association members? Absolutely. Social media provides opportunities to engage with your members, build a sense of community within your...
by markitecture | Nov 4, 2013 | featured, Marketing for Architecture Firms
Ok, so let’s just go ahead and get it out of the way…SEO is not the only thing that matters when it comes to your website. We definitely understand that. There are a great number of important goals and functions of your site, and you want it to captivate...
by markitecture | Jan 4, 2013 | featured, Marketing for Architecture Firms
If you work for (or own) a residential architecture firm and you’ve been working hard to flex your social media muscles, you’ve more than likely given Houzz a shot. For those not in the know, Houzz is a social media platform focused entirely on residential...
by markitecture | Nov 12, 2012 | featured, Marketing for Architecture Firms
What does it mean to you and your firm to “get more out of” social media? Meeting the daily minimum of tweets and posting the occasional update on Facebook only goes so far in building awareness and generating fresh connections with your audience. To make...
by markitecture | Oct 4, 2012 | Branding, featured, Marketing for Architecture Firms
It still amazes me when I receive a list of firm websites from someone – and more than 50% of them are dysfunctional. Perhaps even more surprising is that I usually receive them as a list of aspirational competitors, top-notch designers, distinguished panelists,...
by markitecture | Jul 30, 2012 | featured, Just For Fun, Marketing for Architecture Firms
The architecture world is full of photos that make people drool. It’s an aesthetically-charged profession, with awesome resources like ArchDaily and Architizer making a high percentage of the profession feel inadequate. The dirty little secret is that every project...
