by markitecture | Mar 1, 2016 | AEC Industry, Branding, Just For Fun, Marketing for Architecture Firms, Residential Firms, Uncategorized
In a recent marketing presentation on metrics, I opened with a slide titled “We Don’t Deliver Pizza, But We Do Deliver Loyalty.” Coupled with a few bullet points and a screengrab of a popular pizza delivery app, the slide drew some chuckles and it began an important...
by markitecture | Jun 3, 2015 | AEC Industry, Architecture Firm Websites, Marketing for Architecture Firms, Residential Firms, Social Media for Architects, Uncategorized
Throughout the years, I’ve had countless conversations with A/E firms about the right times to market. I don’t mean on the micro level like, “What time of day is the best time to tweet?” I mean on the macro level like, “We are a little slow right now so we figured we...
by markitecture | Mar 20, 2015 | AEC Industry, Architecture Firm Websites, Marketing for Architecture Firms, Social Media for Architects, Uncategorized
We’re excited to announce the first in our new series of brief video tips for architects and engineers. We’re looking forward to posting a number of short, helpful videos highlighting online tools and tricks that can help firms improve their marketing,...
by markitecture | Jan 15, 2014 | AEC Industry, Architecture Firm Websites, Marketing for Architecture Firms, Residential Firms, Social Media for Architects, Uncategorized
How Important Is Your Architecture Firm’s Mobile Website Presence? Responsive design. Boom. It’s the biggie these days and boy is everybody asking for it. It feels like it’s becoming the new “we have to get on social media because everybody else is” in many ways....
by markitecture | Nov 4, 2013 | AEC Industry, Architecture Firm Websites, featured, Marketing for Architecture Firms, Social Media for Architects, Uncategorized
Ok, so let’s just go ahead and get it out of the way…SEO is not the only thing that matters when it comes to your website. We definitely understand that. There are a great number of important goals and functions of your site, and you want it to captivate...