by markitecture | Mar 23, 2012 | Events, Marketing for Architecture Firms
Markitecture was privileged enough to lead a webinar through the Design and Construction Network this week entitled “Keeping Up with Social Media – Focusing Your AEC Firm in 2012”. We had such a lively crowd and great interaction that there were a...
by markitecture | Mar 3, 2012 | Branding, Marketing for Architecture Firms
Love it, hate it…or perhaps I should say Like it or Unlike it…Facebook Timeline is rolling out to your firm’s Facebook page by the end of this month. I’ve never been one to complain a great deal about Facebook changes in the first place,...
by markitecture | Feb 12, 2012 | Marketing for Architecture Firms
After a fantastic SMPS DC program last week, I left energized and enlightened. Two top-notch professionals presented their sides of the story, when it comes to pitching the media. Karen Nussle, owner of Ripple Communications (@karennussle on Twitter), and Katie Weeks,...
by markitecture | Dec 19, 2011 | Marketing for Architecture Firms
I’m very excited and honored to be helping the DC Chapter of the AIA in promoting the 2012 National Convention. Because of my involvement, I’ve been lucky enough to get a bit of a sneak peek at the awesome Host Chapter events the team has planned this year...
by markitecture | Dec 11, 2011 | Branding, Marketing for Architecture Firms
Among a long list of words I’d like to ban, somewhere in the middle lies the word “diversify”.It isn’t really a bad word, per se; it’s just so often used incorrectly that I’ve grown to cringe when I hear it.Investors diversify their...
by markitecture | Nov 15, 2011 | Marketing for Architecture Firms
The term webmaster isn’t very commonplace in the A/E world anymore. In fact, I rarely hear it tossed around at all, even when talking shop with people outside of the industry.Though they do still exist, the role of the webmaster as someone to “keep the...
