by markitecture | May 3, 2009 | AEC Industry, Marketing for Architecture Firms, Uncategorized
It’s the first Monday after the AIA 2009 National Convention. If you’re anything like me after every conference/show, you came home with a few conference bags, a lanyard, some cute giveaways…and a stack of follow ups. Also, if you’re anything...
by markitecture | Apr 30, 2009 | AEC Industry, Business Development, Marketing for Architecture Firms, Uncategorized
For an architect, working on residential projects can be extremely rewarding…and extremely difficult. Even though the number of stakeholders on the client side is pretty low compared to commercial work (usually just a husband and wife), decisions aren’t...
by markitecture | Apr 28, 2009 | AEC Industry, Marketing for Architecture Firms, Uncategorized
I was recently reading an article from Architectural Record about the current job market and its impact on young to mid-level architects.With Jobs Scarce, Will Young Architects Flee the Profession?The article is interesting on a number of levels, including some of the...
by markitecture | Apr 22, 2009 | AEC Industry, Marketing for Architecture Firms, Uncategorized
I’ve been lucky enough to work with/for some wonderful design and creative companies. Luckily, in most of my experience, communication with and amongst leadership in the smaller companies has always been easy for anybody within the org. However, I have noticed...
by markitecture | Apr 20, 2009 | AEC Industry, Branding, Marketing for Architecture Firms, Uncategorized
How many of us have used at least one of these in our marketing materials?We are a cutting-edge design firm focused on providing top notch design…We are a leading architectural firm in… Our award-winning team of designers and engineers…There...
by markitecture | Apr 16, 2009 | AEC Industry, Marketing for Architecture Firms, Social Media for Architects, Uncategorized
I just read a very nice article from Rena Klein on AIA’s website, “Get Your Firm Ready for Recovery.” She does a great job of explaining the benefits of sharing project management responsibilities across firm staff through a matrix management...
