by markitecture | Dec 21, 2022 | Association Marketing, Association Technology, featured, Social Media for Associations
Social media has become a dominant means of communication between people, but is it really a valuable tool for communicating to association members? Absolutely. Social media provides opportunities to engage with your members, build a sense of community within your...
by markitecture | Nov 15, 2018 | Association Marketing, Association Technology
The trend for many Association Management Systems is to try to wrap everything they can into one package. Need a website? Here’s a website builder! Need online communities? Let’s turn on that module! However, just because a system CAN do something, doesn’t mean it...
by markitecture | Dec 5, 2017 | AEC Industry, Branding, Marketing for Architecture Firms, Residential Firms, Social Media for Architects
So you’ve spent hours preparing your design award submission, hoping to win and receive the praise of design peers and potential clients alike. You’ve hit the submit button, off it goes…now what? Whether you win the award or not, the value of your effort...
by markitecture | Nov 13, 2017 | AEC Industry, Branding, Marketing for Architecture Firms, Residential Firms, Social Media for Architects
Proactive marketing and communications can be a tough concept to grasp at times. Beyond having a nice website and responding to RFPs, what other outreach is your firm actually supposed to be doing? One thing that everyone understands though, is getting published. It’s...
by markitecture | May 10, 2016 | AEC Industry, Architecture Firm Websites, Business Development, Marketing for Architecture Firms, Residential Firms, Social Media for Architects
Long ago, SEO had a mystique. It was new and technical and allowed anybody to take the lead in search results. It sometimes even led to deceptive practices like hidden keywords in the background or in the footer of your web pages. My how times have changed though, and...
