by markitecture | Dec 3, 2010 | Marketing for Architecture Firms
I just finished reading a nice post on AIArchitect entitled Working Globally: How to Successfully Engage Clients Anywhere.The timely piece is a great look at many tips and tools for managing international projects, written mainly because a lot of firms have found...
by markitecture | Nov 19, 2010 | Marketing for Architecture Firms
We’re very excited to announce the first online demo video for GoNoGoPro. The video is 8 minutes in length and covers all of the basics of the tool – allowing viewers to understand the software well enough to sign up and set up right...
by markitecture | Nov 15, 2010 | Branding, Marketing for Architecture Firms
One of the biggest roadblocks to marketing success is a lack of buy-in from non-marketing staff. A more positive way to phrase that is, one of the most important things marketing needs to succeed is…a champion.I don’t mean a great marketing director or CMO. I mean a...
by markitecture | Nov 8, 2010 | Branding, Marketing for Architecture Firms
I’ve had three or four blog posts half-started in my head for the past week, but none of them really excited me. A quick look at Twitter tonight and I received all the motivation I needed.I’ve blogged before about the importance of a name, when it comes to...