by markitecture | Sep 21, 2009 | AEC Industry, Branding, Just For Fun, Marketing for Architecture Firms, Uncategorized
It’s a fact that marketing for professional services (especially firms in the AEC industry) is a whole different ball of wax than consumer product marketing.It is also a fact however, that decision makers “buying” services are people, just like the...
by markitecture | Aug 21, 2009 | AEC Industry, Just For Fun, Marketing for Architecture Firms, Uncategorized
Frank Lloyd Wright, “the greatest architect America has ever produced”, is revered for his practice of organic architecture. His attention to the site and surroundings of his works often inspired the outcome of his buildings greatly.As I read this article...
by markitecture | Jun 25, 2009 | AEC Industry, Just For Fun, Marketing for Architecture Firms, Uncategorized
As someone that decided by the age of 10 that I wanted to be an architect…I thought I would take a break from the serious marketing strategy posts for a humorous look at the differences between life as an architecture student and life as an architect.So I offer...