by markitecture | Dec 19, 2011 | AEC Industry, AIA National Convention, Marketing for Architecture Firms, Uncategorized
I’m very excited and honored to be helping the DC Chapter of the AIA in promoting the 2012 National Convention. Because of my involvement, I’ve been lucky enough to get a bit of a sneak peek at the awesome Host Chapter events the team has planned this year...
by markitecture | Dec 11, 2011 | AEC Industry, Branding, Marketing for Architecture Firms, Uncategorized
Among a long list of words I’d like to ban, somewhere in the middle lies the word “diversify”. It isn’t really a bad word, per se; it’s just so often used incorrectly that I’ve grown to cringe when I hear it. Investors diversify...
