Johnson & Starr Strategic Marketing Partnership

Johnson & Starr came to Markitecture as a new player in a competitive Texas property tax lending market. The company had aggressive growth goals and needed a comprehensive marketing agency that was ready to pitch creative ideas while keeping a keen eye on ROI and conversion value. Markitecture stepped up to the challenge and has worked as the outsourced marketing department for Johnson & Starr since 2022. In just three short years, the company went from a new player to a top performer in the industry. 

The Markitecture team jumped into an entirely new and niche market headfirst, quickly absorbing important details about the market, legislation, restrictions and more. Our work includes a heavy focus on direct mail and digital advertising, with a barrage of curated content that has built a foundation of referrals and organic traffic that continue to net results without spending an additional dollar. We are proud to continue to support Johnson & Starr as the premier property tax lender in Texas with our strategic marketing and advertising guidance.