DTA Member Communications
Starting in 2020, Markitecture began working with the Dental Trade Alliance as their outsourced marketing department. Our work has spanned a variety of channels and audiences, but the highest priority for any trade association is its members. Markitecture helps plan regular communications to members while also executing on those plans. In addition to regular marketing emails sent throughout the week to DTA Members, Markitecture helped the Dental Trade Alliance develop a quarterly email newsletter. The newsletter includes a message from the CEO, member business updates, regulatory news, Foundation updates, upcoming events and more. The Markitecture team created an eye-catching template that makes it easy for readers to skip between sections and catch up on the information most pertinent to their interests.