by markitecture | Jul 30, 2014 | AEC Industry, Architecture Firm Websites, Marketing for Architecture Firms, Residential Firms, Uncategorized
A common theme among most architecture and design firms is the belief that the vast majority of new leads come from word of mouth and referrals. A close second behind this is often the sentiment that marketing efforts therefore can’t make much of an impact....
by markitecture | May 23, 2014 | AEC Industry, Architecture Firm Websites, Marketing for Architecture Firms, Residential Firms, Social Media for Architects, Uncategorized
One of the biggest struggles that firms seem to have with their website is where to draw the line with the portfolio – specifically, determining how many projects should be included. Designing and building a website should result in a site that can “scale up” easily,...
by markitecture | Jan 15, 2014 | AEC Industry, Architecture Firm Websites, Marketing for Architecture Firms, Residential Firms, Social Media for Architects, Uncategorized
How Important Is Your Architecture Firm’s Mobile Website Presence? Responsive design. Boom. It’s the biggie these days and boy is everybody asking for it. It feels like it’s becoming the new “we have to get on social media because everybody else is” in many ways....
by markitecture | Nov 4, 2013 | AEC Industry, Architecture Firm Websites, featured, Marketing for Architecture Firms, Social Media for Architects, Uncategorized
Ok, so let’s just go ahead and get it out of the way…SEO is not the only thing that matters when it comes to your website. We definitely understand that. There are a great number of important goals and functions of your site, and you want it to captivate...
by markitecture | May 16, 2013 | AEC Industry, Architecture Firm Websites, Marketing for Architecture Firms, Social Media for Architects, Uncategorized
Our CEO has been honored recently to be featured in the PSMJ A/E Marketing Journal. The below piece was featured in the June 2013 edition. Marketers in all industries are constantly on the hook for ROI. That’s the nature of our job function. When it comes to social...
by markitecture | Apr 22, 2013 | AEC Industry, Architecture Firm Websites, Branding, Marketing for Architecture Firms, Social Media for Architects, Uncategorized
We’ve all heard the news, and it isn’t pretty. Sequestration, furloughs, billions of dollars of budget cuts—across the board, everyone’s trying to scale back and pinch pennies. In times like these, one of the first places many companies look to cut back is the...
